FOR MANY AMERICANS PANDA EXPRESS IS CHINESE FOOD.
BUT FOR CHINESE IT REALLY ISN’T.
AMERICAN FAST FOOD CHAIN PANDA EXPRESS HAS FLOATED THE IDEA OF COMING TO CHINA AND SELLING THE CHINESE THE SAME SORT OF FOOD AMERICANS THINK OF AS CHINESE. BUT IS THE MARKET READY?
FOX NEWS RADIO’S BILL MARCUS SAYS THE LEARNING CURVE FOR PANDA EXPRESS MAY BE VERTICAL.